POWERBEATS 2
For the Beats main website product showcase of the new Powerbeats 2, the Lindeman & Associates team and I were responsible for lighting and texturing 3D models of the earbuds, enhanced with custom sound wave visuals. My role focused on designing the dynamic sound waves that highlight the Powerbeats 2’s precise, powerful, and crisp audio. Using Cinema 4D and Adobe Photoshop, I crafted the sound wave as a physical presence that feels dynamic, energetic, but precise, clean, and minimal to keep in line with Apple’s aesthetic.
Website View
CREDITS:
COMPANY: Lindeman & Associates
CREATIVE DIRECTOR: Andrew Marshall
3D MODELING: Olivia Peats
PROGRAMS: Cinema 4D, Redshift, Adobe Photoshop
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